How does a legacy brand become relevant to a changing world that is getting younger? By donning a younger and a racier avatar. A task easier said than done, most would point out, but that is what the over 100-year old Rooh Afza, the flagship brand fr
Hamid Ahmed has been appointed as the chancellor of Jamia Hamdard University. Ahmed currently serves as the Chief Executive Officer (CEO) and trustee of Hamdard Laboratories India – Foods Division. In addition, he has served as secretary, Hamda
RoohAfza is a lot more than just a refreshing drink for the soul in scorching summer, it is a natural drink that brings in nostalgia of over 100 years to the table. RoohAfza was created by Unani practitioner, Hakeem Hafiz Abdul Majeed in 1907. Since